Advanced selling

Strategic Selling & Account Management

Research from top UK business schools proves that owner-managers of the fastest growing SMEs understand the need to invest time to nurture and develop existing client relationships, just as they do for new business.

Growth inevitably comes from long-term, sustainable business relationships – and these do not evolve by chance. Instead, they are the result of focused, meaningful and careful relationship- building at all levels.

In our first sales programme, Consultative Selling, we strongly advocate the concept that, in consultative sales, real success is not about short-term, transactional results; it’s about building long-term, mutually-beneficial business relationships which are nurtured to develop and to evolve over years.

This advanced programme covers the skills needed to further develop those relationships from ‘saplings into oaks’.


Who should attend?


Those with good understanding of, and experience in, consultative selling and sales techniques, who wish to widen their scope for seriously enhanced sales results through deeper, more sustainable business relationships.